Wednesday, April 4, 2012

Spotted Ratings, Tuesday 4/3/12: Weak Results


WHAT MATTERS:
  • Just like in season one, the results shows for The Voice look a lot weaker compared with the main night (especially if last night's 4.1 was deflated by the NCAA bball competition). The show still improved the timeslot big-time, but it provided zero boost to reality program Fashion Star, which figures to post its Truly weakest result yet.
  • The struggles just keep coming for New Girl, down double digits against The Voice in its final airing before Glee returns. This will mark the show's fourth straight decline in its five without-Glee eps.
  • On ABC, despite Dancing with the Stars taking a week-to-week hit (again, thanks The Voice), Body of Proof maintained last week's surprising rating and rose about a million viewers with CBS sitting out the evening. The finale is next week, and it looks like this show will be leaving ABC decision-makers with a little something to think about.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
Dancing with the Stars Tue Spring (R)9.661.824%-10%n/a-10%2/2-17%n/a1.92
Dancing with the Stars Tue15.612.823%-10%-10%-10%2/2+18%+56%2.66
Body of Proof10.512.024%+0%-10%+17%2/19+6%-29%1.56
NCIS (R)11.451.921%-10%n/a-2%10/13-51%n/a2.05
NCIS: Los Angeles (R)8.721.522%-21%-10%-1%8/11-54%-21%1.26
Unforgettable (R)6.791.223%-8%-21%-10%7/10-48%-20%0.96
The Biggest Loser6.412.040%+0%n/a-9%11/14-1%n/a2.17
The Voice8.453.248%-22%-51%-41%10/10+45%+60%3.05
Fashion Star4.111.547%+0%+60%-8%3/4-23%-53%1.00
Raising Hope3.931.652%+7%n/a-28%18/20-47%n/a1.65
Raising Hope (R)3.141.457%+8%+7%+44%1/8-56%-13%1.46
New Girl4.592.364%-12%+8%-33%19/19-36%+64%2.26
Breaking In2.551.365%-7%-12%-12%4/5-49%-43%0.97
90210 (R)0.600.364%+0%n/a+0%1/3-57%n/a0.26
Ringer1.050.449%-20%-57%-38%17/20-32%+33%0.37

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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