Wednesday, July 22, 2015

SpotVault - Welcome to Sweden (NBC) - Summer 2015 Ratings





Welcome to Sweden
Sundays, 8/7c, NBC







Summer 2015 Original Ratings

Info Ratings Metrics
# Day Date Time Length Viewers A18-49 Share Lead True Sitch
1Su7/19/20158:000:301.370.310.5 1.00 -70%
2Su7/19/20158:300:301.130.310.3 0.96 -69%
3Su7/26/20158:000:301.160.310.5 0.89 -66%
4Su7/26/20158:300:301.120.210.3 0.81 -75%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
1.19 0.28 29% -66% 0.91 -70%
A18-49+
16

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 7/19/2015 0.3 1.00 -0.70 -70% 25.8 7.1 3.3 10.4 -0.44 0.5 0.5 -0.23 1.030 -0.03
2 7/19/2015 0.3 0.96 -0.66 -69% 27.4 7.1 2.4 9.4 -0.34 0.3 0.3 -0.28 1.039 -0.04
3 7/26/2015 0.3 0.89 -0.59 -66% 28.0 7.5 1.8 9.3 -0.33 0.5 0.6 -0.23 1.039 -0.03
4 7/26/2015 0.2 0.81 -0.61 -75% 28.6 7.3 1.6 9.0 -0.30 0.3 0.2 -0.29 1.024 -0.02

AVERAGES: 0.28 0.91 -0.64 -70%
STDDEV: 0.05 0.08
STDDEV%: 18% 9%

Summer 2015 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

Summer 2014

More SpotVault in the Index.

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