Thursday, July 23, 2015

Spotted Ratings, Wednesday 7/22/15


WHAT MATTERS:
  • FINALS UPDATE: MasterChef (1.5) adjusted up and 8:30 Black-ish (0.6) down. On Syfy, Sharknado 3 (0.87) was down about a third from the second installment last year.
  • Two months into the summer, NBC finally unveiled the new season of Last Comic Standing (1.5), whose two-hour premiere took about a league average decline from last year's premiere (but skewed noticeably older, as it was actually up in total viewers). It led out of America's Got Talent (1.2), which is for now still doing clip shows on Wednesday.
  • Fox had yet another modest new unscripted entry called Home Free (0.9), which was not particularly different from recent episodes of Bullseye in the slot and two tenths below the 1.1 Bullseye premiere in May. Its lead-in MasterChef (1.4) was on the lower end.
  • CBS switched the struggling Extant (0.7) back to 9/8c, where it was up a tenth from last week's low but on par with the season average. As we said last summer when it was moved to 10/9c, the show is so skew-incompatible with Big Brother that a high-1's lead-in from BB is really no more helpful than a high-0's from a procedural repeat, and this was more evidence of that. Big Brother (1.8) was also a bit below average.
  • And ABC ran four episodes of Black-ish (0.7/0.7/0.8/0.8), which did somewhat worse than the usual comedy lineup (most noticeably at 9/8c compared with Modern Family). Modern Family had a couple repeats at 10/9c (0.8/0.8). 

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Black-ish (R) 0.7 28% -59% -22% 1.1
Black-ish (R) 0.6 26% -67% -33% 1.2
Black-ish (R) 0.8 34% -64% -33% 1.3
Black-ish (R) 0.8 32% -68% -20% 1.3
Modern Family (R) 0.8 38% -69% +14% 1.4
Modern Family (R) 0.8 38% -69% +33% 1.4
ABC:-66%-15%
Big Brother Wed 1.8 40% -10%-0.2n/a 5/5 -22% -8% -22% 2.2
Extant 0.7 20% +17%+0.1+1.0 2/4 -36% -7% -36% 1.2
Criminal Minds (R) 0.7 18% +8% -22% 1.2
CBS:-4%-26%
America's Got Talent (R) 1.2 27% -4% -43% 1.6
Last Comic Standing 1.5 31% n/an/an/a 1/1 -12% +40% -17% 1.9
NBC:+24%-26%
MasterChef 1.5 43% +0%+0.0n/a 3/10 -29% +0% +25% 1.9
Home Free 0.9 39% n/an/an/a 1/1 n/a +13% -18% 1.2
Fox:+4%+4%
Arrow (R) 0.2 26% -33% -20% 0.4
Supernatural (R) 0.2 34% -20% +0% 0.4
CW:-27%-11%
Big5:-22%-17%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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