Thursday, July 16, 2015

Spotted Ratings, Wednesday 7/15/15


WHAT MATTERS:
  • FINALS UPDATE: Big Brother (2.0) adjusted up (eliminating its week-to-week slippage), as did MasterChef (1.5).
  • ABC took over ESPN's annual ESPY Awards this year, and the awards show (2.2) promptly doubled last year's 1.1 18-49 rating and more than tripled its total viewership (from 2.2 million last year all the way to 7.7 million this year). It grew from a 1.6 at 8:00 as high as a 2.6 in the 10:00 hour. The Caitlyn Jenner appearance probably didn't hurt, but these results were a big win for all parties, and the ABC arrangement should continue going forward.
  • The other Wednesday offerings dropped against the show, with Big Brother (1.9) and MasterChef (1.4) preliminarily giving back last week's upticks. Week three of CBS' Extant (0.6) also lost last week's growth, plus another tenth.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
ESPY Awards 2.2 36% n/a +159% +140% 2.6
ABC:+159%+140%
Big Brother Wed 2.0 42% +0%+0.0n/a 2/4 -5% +0% -2% 2.4
Criminal Minds (R) 0.8 21% -6% -47% 1.3
Extant 0.6 16% -25%-0.2+0.0 3/3 -60% -29% -43% 1.1
CBS:-8%-26%
America's Got Talent (R) 1.2 26% -11% -0% 1.6
American Ninja Warrior (R) 1.1 36% -10% +0% 1.6
NBC:-11%-0%
MasterChef 1.5 39% -12%-0.2n/a 3/9 -17% -12% +36% 2.0
Bullseye 0.8 39% -11%-0.1-0.2 7/8 n/a -11% -20% 1.2
Fox:-12%+10%
Arrow (R) 0.3 35% +0% +0% 0.5
Supernatural (R) 0.3 42% +0% +50% 0.5
CW:+0%+20%
Big5:+21%+21%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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