Wednesday, November 27, 2013

SpotVault - Nikita (CW) - 2013-14 Ratings





Nikita
Fridays, 9/8c, CW







2013-14 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True Sitch
1Fr11/22/20139:001:000.740.2128.55.70.30.10.25-20%
2Fr11/29/20139:001:000.860.2127.75.10.30.20.26-22%
3Fr12/6/20139:001:000.850.3132.95.60.30.30.32-5%
4Fr12/13/20139:001:000.640.2128.05.40.20.20.27-26%
5Fr12/20/20139:001:000.690.2127.44.60.30.20.26-22%
6Fr12/27/20139:001:000.820.2128.44.00.20.20.26-23%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrueSitch
0.770.2236%-32%0.27-19%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour), and the same number adjusted for compatibility.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

Ratings History

2010-11 | 2011-12 | 2012-13

More SpotVault in the Index.

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