Monday, November 11, 2013

The 2013-14 Climate Center: Genres


The Climate Center is the latest way to keep up with some of this site's bigger-picture numbers on a week-to-week basis. It'll provide a running track of trends across the broadcasters, including individual networks, genres, and days of week/time of day. These will include the numbers that have gone into the A18-49+ theme posts, plus some new ones. Like the Weekly True Power Rankings, it'll be free of any pesky analysis (aside from definitions of the numbers) and will get updated alongside the SpotVault in the middle of each week. These may or may not get expanded/tweaked over the course of the season; for now, I just want to get some of my immediate ideas out there. Suggestions welcome!

The "Genres" post breaks apart all primetime programming to look at trends by category, then breaks apart only the original non-sports series realm to look at trends for dramas, sitcoms and reality.

These numbers are up to date through the end of the 2013-14 regular season: Wednesday, May 21.

More Climate Center: Basics | Networks | Genres | Days/Times



Big four categories season-to-date:

A18-49+:

Week Ending Originals Repeats Sports Specials Movies
1 9/29/2013 100 35 152 n/a n/a
2 10/6/2013 100 38 141 50 n/a
3 10/13/2013 100 37 155 53 n/a
4 10/20/2013 100 38 159 83 n/a
5 10/27/2013 100 39 165 84 n/a
6 11/3/2013 100 42 169 76 n/a
7 11/10/2013 100 42 170 107 n/a
8 11/17/2013 100 42 176 97 n/a
9 11/24/2013 100 43 181 114 n/a
10 12/1/2013 100 45 182 92 53
11 12/8/2013 100 46 183 100 54
12 12/15/2013 100 46 185 93 54
13 12/22/2013 100 46 188 88 59
14 12/29/2013 100 45 194 81 57
15 1/5/2014 100 44 205 82 55
16 1/12/2014 100 45 212 90 56
17 1/19/2014 100 45 225 91 54
18 1/26/2014 100 46 224 102 53
19 2/2/2014 100 46 257 99 50
20 2/9/2014 100 45 260 106 49
21 2/16/2014 100 45 263 105 48
22 2/23/2014 100 46 259 105 48
23 3/2/2014 100 45 256 116 48
24 3/9/2014 100 45 256 117 48
25 3/16/2014 100 45 257 116 48
26 3/23/2014 100 45 252 115 49
27 3/30/2014 100 45 250 115 49
28 4/6/2014 100 46 251 116 49
29 4/13/2014 100 46 252 117 49
30 4/20/2014 100 46 252 117 50
31 4/27/2014 100 47 252 117 50
32 5/4/2014 100 47 253 116 50
33 5/11/2014 100 47 250 115 50
34 5/18/2014 100 47 250 114 49
35 5/21/2014 100 47 250 113 49
2012-13 Final 100 49 227 100 47

Real estate:

Week Ending Originals Repeats Sports Specials Movies
1 9/29/2013 77% 11% 12% 0% 0%
2 10/6/2013 76% 10% 13% 1% 0%
3 10/13/2013 76% 10% 14% 0% 0%
4 10/20/2013 74% 10% 15% 0% 0%
5 10/27/2013 73% 11% 16% 0% 0%
6 11/3/2013 71% 12% 16% 1% 0%
7 11/10/2013 71% 11% 16% 2% 0%
8 11/17/2013 73% 10% 16% 2% 0%
9 11/24/2013 73% 10% 15% 3% 0%
10 12/1/2013 70% 10% 15% 4% 0%
11 12/8/2013 69% 10% 15% 5% 0%
12 12/15/2013 69% 10% 14% 6% 0%
13 12/22/2013 67% 12% 14% 7% 1%
14 12/29/2013 62% 15% 13% 8% 2%
15 1/5/2014 60% 17% 13% 8% 2%
16 1/12/2014 60% 17% 13% 8% 2%
17 1/19/2014 61% 18% 12% 8% 2%
18 1/26/2014 61% 18% 12% 7% 2%
19 2/2/2014 60% 19% 11% 8% 2%
20 2/9/2014 59% 19% 11% 8% 2%
21 2/16/2014 58% 20% 12% 8% 3%
22 2/23/2014 56% 21% 13% 8% 3%
23 3/2/2014 57% 21% 12% 7% 3%
24 3/9/2014 58% 21% 12% 7% 3%
25 3/16/2014 59% 21% 11% 7% 2%
26 3/23/2014 59% 20% 11% 7% 2%
27 3/30/2014 59% 21% 11% 7% 2%
28 4/6/2014 60% 20% 11% 7% 2%
29 4/13/2014 61% 20% 11% 6% 2%
30 4/20/2014 61% 21% 10% 6% 2%
31 4/27/2014 61% 21% 10% 6% 2%
32 5/4/2014 61% 20% 10% 6% 2%
33 5/11/2014 62% 20% 10% 6% 2%
34 5/18/2014 62% 20% 9% 6% 2%
35 5/21/2014 62% 20% 9% 6% 2%
2012-13 Final 64% 21% 8% 5% 2%

Big four original categories season-to-date:

A18-49+:

Week Ending Dramas Sitcoms Reality News
1 9/29/2013 96 108 117 50
2 10/6/2013 95 103 119 64
3 10/13/2013 96 102 120 61
4 10/20/2013 96 102 122 63
5 10/27/2013 95 103 123 63
6 11/3/2013 95 102 122 67
7 11/10/2013 95 102 121 68
8 11/17/2013 95 102 121 68
9 11/24/2013 96 101 121 68
10 12/1/2013 96 101 120 70
11 12/8/2013 96 101 119 69
12 12/15/2013 96 102 118 70
13 12/22/2013 96 102 116 70
14 12/29/2013 96 102 115 70
15 1/5/2014 96 104 115 70
16 1/12/2014 96 104 115 72
17 1/19/2014 96 103 116 72
18 1/26/2014 96 102 116 73
19 2/2/2014 95 104 116 72
20 2/9/2014 95 104 116 72
21 2/16/2014 95 103 116 72
22 2/23/2014 95 103 116 72
23 3/2/2014 94 103 116 72
24 3/9/2014 94 103 117 71
25 3/16/2014 94 102 118 71
26 3/23/2014 94 102 119 71
27 3/30/2014 94 102 120 71
28 4/6/2014 93 102 120 71
29 4/13/2014 94 102 120 71
30 4/20/2014 94 102 119 71
31 4/27/2014 94 102 119 71
32 5/4/2014 94 102 119 71
33 5/11/2014 94 102 119 71
34 5/18/2014 94 102 118 71
35 5/21/2014 94 102 118 71
2012-13 Final 94 103 120 65

Real estate:

Week Ending Dramas Sitcoms Reality News
1 9/29/2013 47% 23% 23% 8%
2 10/6/2013 47% 23% 23% 7%
3 10/13/2013 47% 22% 23% 8%
4 10/20/2013 48% 21% 22% 9%
5 10/27/2013 49% 21% 22% 9%
6 11/3/2013 48% 20% 23% 9%
7 11/10/2013 48% 20% 23% 9%
8 11/17/2013 48% 20% 23% 9%
9 11/24/2013 47% 21% 23% 9%
10 12/1/2013 47% 20% 23% 9%
11 12/8/2013 46% 21% 24% 9%
12 12/15/2013 46% 21% 25% 9%
13 12/22/2013 45% 20% 26% 9%
14 12/29/2013 44% 20% 26% 9%
15 1/5/2014 44% 20% 26% 10%
16 1/12/2014 45% 20% 25% 10%
17 1/19/2014 45% 20% 25% 9%
18 1/26/2014 44% 21% 26% 9%
19 2/2/2014 44% 21% 26% 9%
20 2/9/2014 44% 21% 26% 9%
21 2/16/2014 44% 21% 26% 9%
22 2/23/2014 43% 21% 27% 9%
23 3/2/2014 44% 21% 27% 9%
24 3/9/2014 44% 21% 26% 9%
25 3/16/2014 44% 21% 26% 9%
26 3/23/2014 44% 20% 26% 9%
27 3/30/2014 44% 20% 26% 9%
28 4/6/2014 45% 20% 26% 9%
29 4/13/2014 45% 20% 26% 9%
30 4/20/2014 44% 20% 26% 9%
31 4/27/2014 44% 20% 26% 9%
32 5/4/2014 44% 20% 26% 9%
33 5/11/2014 44% 20% 26% 9%
34 5/18/2014 44% 20% 27% 9%
35 5/21/2014 44% 20% 27% 9%
2012-13 Final 40% 19% 29% 11%



Click to expand for more on the "climate" numbers used herein.

Big four categories season-to-date - These numbers 1) index the big four networks' averages in all for all forms of primetime programming compared to the averages for original non-sports series only; 2) examine how the primetime real estate is divvied up among these five categories. Also included are the numbers from both the corresponding week last season as well as the end of last season. Since holiday-time programming tends to throw these things off, both numbers are helpful as a gauge of where we might end up by season's end.
  • I might change this shortly, but for now the so-called "sustaining" programming (special programming that doesn't run ads and isn't counted in final ratings) is not included in the real estate percentages. This is somewhat noteworthy because it makes the total real estate pie a bit smaller in the 2012-13 season (since there were a bunch of debates and election coverage). There might have been more originals at this time in 2012-13 since most of those sustaining slots would've been filled by originals.
Big four original categories season-to-date - These numbers 1) index the big four networks' averages in the categories within the realm of original non-sports series compared to the average for all original non-sports series; and 2) examine how much of each category makes up the full "Originals" category.
  • "Drama" includes all one-hour scripted programs, including shows that may sometimes get labelled as comedies for awards purposes (like Glee, Desperate Housewives).
  • The shows put under the "News" label are not all news-themed; it's really just a quick way of saying "low-priority unscripted." Many of these are news (60 Minutes, Dateline, 20/20), but a few are not (America's Funniest Home Videos and former staples like Cops and America's Most Wanted).

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