Monday, April 1, 2013

Spotted Ratings, Wednesday 3/27/13

  • Carnage. Just carnage. We'll start with another terrible performance from American Idol, down by yet another 11% week-to-week. Of course comparing a mid-season Idol number to a The Voice premiere week number isn't fair, but it was really no contest this week. Idol now finds itself down nearly half from its season premiere.
  • Continue to ABC, where The Middle and Modern Family were both down double digits in their first airings in a month.  To be fair, these are the shows' first airings after DST, so some slippage was to be expected, but (particularly in Modern's case) this seems to go beyond that. The Neighbors barely benefited from surrounding originals on its season/series finale night, while Suburgatory looked more reasonable in likely its last Wednesday 9:30 airing. (It goes to 8:30 next week.) To round it off, Nashville downticked again from its already low pre-hiatus point.
  • The only network that appeared mostly on the upswing was NBC, but most of that already insignificant growth was wiped out after finals. Only SVU was on the upswing.
  • To round it out, the CW's Arrow also looked bad, though it did adjust up to merely tie a low. All told, let's hope this was just an outlier of a night in general.


Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
The Middle 6.90 1.8 -14%n/a 17/17 n/a +50% +64% 1.84
The Neighbors 5.52 1.5 +7%+50% 20/22 n/a +7% +25% 1.69
Modern Family 9.09 3.2 -18%-12% 18/18 n/a +88% +68% 3.78
Suburgatory 5.33 1.9 +27%+78% 15/18 n/a +27% +0% 1.99
Nashville 5.18 1.5 -6%-14% 15/15 n/a +131% +76% 1.64
Survivor 9.43 2.5 -4%n/a 5/7 -14% -6% -15% 2.64
Criminal Minds (R) 5.57 1.2 -60% -27% 1.33
CSI (R) 6.95 1.3 -42% -26% 1.55
Whitney 2.92 1.0 +0%n/a 14/15 -38% +0% -38% 1.05
Whitney 2.88 1.0 +0%n/a 14/16 -38% +25% -17% 1.31
Law and Order: SVU 6.61 1.7 +6%+25% 6/17 n/a +10% +100% 2.19
Chicago Fire 6.85 1.7 +0%+6% 13/19 n/a -3% +113% 1.89
American Idol Wed 12.33 3.2 -11%n/a 12/12 -40% -11% -39% 3.53
Arrow 2.65 0.9 -10%n/a 16/18 n/a -5% +29% 1.01
Supernatural 2.23 1.0 +0%-10% 1/18 +43% +5% +54% 1.17

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.


Spot said...

AI's rapid descent flummoxes me. It didn't happen after Paula left. It didn't happen after Simon left. Two years ago, the low point was a 6.4 on Wednesday. It just got half that after finals. What's been the difference?

Spot said...

I wonder if this could be pre-emptive holiday tune-out. I know Easter Sunday is a ways away, but something like this always seems to happen on Turkey Tuesdays, too. So maybe blame the Church?

Spot said...

The Voice and The X Factor entering the broadcast stream? Nicki Minaj?

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