Friday, August 10, 2012

Spotted Ratings, Thursday 8/9/12


WHAT MATTERS:
  • The Summer Olympics began their usual late-Games downturn with Night 14 finishing more than a point behind any previous evening. This rating also fell behind the corresponding night in Beijing (7.3) for just the third time.
  • Despite the big Olympics drop-off, many leftover originals on broadcast and cable (including usual leader Burn Notice (1.1)) were also down double-digits. I blame the arrival of the NFL preseason, including a national telecast on ESPN (1.4) which topped the cable evening but also several local telecasts (pre-empting broadcasters) as well as live look-ins on NFL Network (0.4).
OLYMPICS CHART:



FULL TABLE:

Viewers A18-49 Last LeLa Avg Rank
Wipeout (R)3.491.1
Wipeout3.381.2-14%+0%-33%9/9
Rookie Blue3.801.1-27%-45%-17%8/9
The Big Bang Theory (SR)5.311.4
Two and a Half Men (SR)4.441.2
Big Brother Thu5.031.8-10%-14%-20%5/5
Person of Interest (SR)3.600.7
Summer Olympics22.867.0-26%n/a-32%14/14
Raising Hope (SR)1.820.8
Raising Hope (SR)1.570.7
Glee (SR)1.500.5
The Vampire Diaries (SR)0.790.3
The LA Complex (SR)0.500.2

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.

(R) - Repeat.
(SR) - Summer repeat. (for shows not currently in season)

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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