Tuesday, July 19, 2011

War of 18-49 Update, House (2010-11)

Let's take a look at the 2010-11 season (the seventh overall) of House on Fox.

2010-11 adults 18-49 low/average/high: 2.9/3.58/4.3

Rating the Ratings: It's been all downhill for House since it stopped benefiting from enormous American Idol lead-ins (which it did for some of each of its first four seasons). This was certainly House's worst season yet, as it took a steep 26% drop from its 2009-10 average despite mostly facing the same competition. An original on May 2 saw the show drop below a 3.0 demo for the first time since its opening few weeks on the air in late 2004. Though the show remains one of TV's strongest dramas, the drops at least caused a bit of a sweat as the stars' contract negotiations came up. Next year, Lisa Edelstein's out, the show heads to 9:00 and there seems to be a sense that the end is near. Grade: D.

Here's the now updated War of 18-49 post for House.

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