Wednesday, April 2, 2014

Spotted Ratings, Friday 3/28/14


WHAT MATTERS:
  • The California earthquake coverage didn't make a massive impact on Friday finals.
    • A pair of very good games for CBS' Sweet 16 basketball (2.3/3.6) grew to a massive degree from the prelim on the same night last year (1.7/2.3);
    • NBC had a good night with a special two-hour Dateline tying a season high. Hannibal adjusted down in finals but was still up a tenth week-to-week.
    • Week two of Whose Line Is It Anyway? (0.5) was down a tick, but the 8:30 repeat (0.5) matched it;
    • Rake (0.4) and the final scheduled Enlisted (0.4) were each down another tick, though the penultimate Raising Hope (0.5) grew at 9:30. Apparently this took Rake beyond what Fox could accept even in this slot, as it was pulled from Friday and will burn off a couple eps this Saturday.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Last Man Standing 1.4 27% +8%+0.1n/a 4/18 n/a +56% +56% 2.0
The Neighbors 1.1 33% +22%+0.2+0.5 2/20 -27% +22% +57% 1.5
Shark Tank (R) 1.3 31% -38% -28% 1.7
20/20 1.4 24% -22%-0.4-0.8 14/28 +0% -22% +0% 1.8
ABC:-18%-1%
NCAA Basketball 2.3 35% -12%-0.3n/a 2/8 +35% +119% +30% 3.2
NCAA Basketball 3.6 45% +57%+1.3n/a 1/9 +57% +148% +41% 4.6
CBS:+131%+34%
Dateline Fri 1.5 24% +7%+0.1n/a 1/20 n/a +5% +43% 2.0
Hannibal 1.0 36% +11%+0.1+0.0 2/5 n/a +18% +25% 1.3
NBC:+8%+38%
Rake 0.4 27% -20%-0.1n/a 10/10 n/a -20% -56% 0.6
Enlisted 0.4 38% -20%-0.1-0.1 9/9 n/a +0% -33% 0.8
Raising Hope 0.5 41% +25%+0.1+0.0 17/20 -60% +25% +0% 0.9
Fox:-6%-41%
Whose Line Is It Anyway? 0.5 35% -17%-0.1n/a 3/3 n/a -17% +25% 0.7
Whose Line Is It Anyway? (R) 0.5 37% -17% +25% 0.7
Hart of Dixie 0.3 41% +0%+0.0-0.1 13/15 n/a +0% +200% 0.4
CW:-11%+60%
Big5:+26%+17%
Friday Night Smackdown! 0.76 32% +0%+0.00
17/27 -8%


Helix 0.44 41% +2%+0.01
5/12 n/a



KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

2 comments:

Spot said...

Damn affiliates. Networks originally scheduled earthquake on Saturday, but affiliates insisted on moving it to Friday.

Spot said...

Of course they did. (Slightly) More people watch TV on Fridays, therefore they have a (slightly) bigger captive audience w/ which to (after)shock and terrify w/ the news that the earth just shifted in its chair.

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