Wednesday, February 26, 2014

Spotted Ratings, Monday 2/24/14

  • On the night after the Winter Olympics, NBC was back in business on Monday with another huge premiere for The Voice (4.7) and the return of The Blacklist (3.1). The singing competition was just a tenth below last spring's premiere (4.8). As for The Blacklist, it was a single tenth behind its last post-Voice episode on December 2. This could be spun as a bit of a disappointment considering that episode had a lead-in almost two points lower, but it's basically the same rating it had back when The Voice was this size in the early fall.
  • This came against a full suite of competition on the other networks:
    • ABC's The Bachelor (2.5) bounced back to normal after a couple low weeks against the Olympics.
    • But Fox's Almost Human (1.6) and The Following (1.6) saw no such relief, each down a tick from Olympic eps last week.
    • And while CBS' How I Met Your Mother (3.6) held up quite swimmingly against the return of The Voice, the rest of the comedy gang was down at least half a point from the inflated numbers they rang up in the weeks before the Olympics: 2 Broke Girls (2.5), Mike and Molly (2.1) and Mom (1.9). These were relatively low-end showings for all three.
    • And week two of the CW's doomed Star-Crossed (0.3) was down a tenth.
  • On cable, the return of TNT's Dallas (0.75) was down 7% from last season's premiere. (Progamming note: I'm going to try adding cable ratings with most of the usual full table numbers. Please check back at night or the next morning on the daily posts for these.)


A18-49 Skew Last LeLa Rank y2yTLa Ty2y
The Bachelor 2.5 39% +14%+0.3n/a 3/8 -14% +14% -15% 2.6
Castle 1.7 25% +0%+0.0+0.3 14/16 -26% +0% -26% 1.9
How I Met Your Mother 3.6 49% -5%-0.2n/a 4/17 +9% +157% +9% 3.7
2 Broke Girls 2.5 40% -17%-0.5-0.2 13/17 -24% +108% -7% 2.4
Mike and Molly 2.1 33% -22%-0.6-0.5 10/12 -22% +62% -36% 2.0
Mom 1.9 33% -21%-0.5-0.6 13/17 n/a +73% -30% 1.9
Intelligence 1.2 28% +0%+0.0+0.8 5/8 n/a +0% -17% 1.3
The Voice Mon 4.7 38% n/an/an/a 1/1 -2% -16% +119% 4.6
The Blacklist 3.1 35% +24%+0.6+3.4 4/14 n/a -45% +158% 2.6
Almost Human 1.6 39% -6%-0.1n/a 10/12 n/a -6% -32% 1.7
The Following 1.6 44% -6%-0.1-0.1 6/6 -43% -6% -43% 1.7
Star-Crossed 0.3 33% -25%-0.1n/a 2/2 n/a -25% -33% 0.3
Beauty and the Beast (R) 0.2 43% -33% -20% 0.3
Teen Wolf 0.87 57% -5%-0.0
5/8 +13%

Dallas 0.75 36% n/an/a
1/1 -7%

Switched at Birth 0.66 52% -6%-0.0
5/7 +5%

Archer 0.61 73% -10%-0.1
5/5 -22%

The Fosters 0.55 47% -10%-0.1
7/7 -11%

Being Human 0.53 57% +19%+0.1
2/7 +21%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.


Spot said...

It seems authors made Star-Crossed too childish, thus missing target demo. A18-49: 0.4 --> 0.3. W18-34 same 0.4 --> 0.3. Female teens 0.6 --> 0.5.
CW would be more than happy if those 0.6 and 0.5 were in W18-34. I mean, not that they would renew it at that level (because almost surely soon it would be 0.4s), but considering timeslot and competition that would be quite well, and show would run all 13 episodes on Monday. I'm not saying they'll move Star-Crossed from Monday, but that 0.3 (if not adjusted up in finals) increase chances for it to happen.

Spot said...

If AH and TF keep ticking downward, FOX may just say "screw it," cancel them both, and have Bones launch a new show midseason. Not including football-fueled episodes, AH is averaging 1.81 to TF's 1.78.

What happened to CBS Monday?

Spot said...

It's certainly more likely them to cancel both, than to renew both. In possibly related news, Fox yesterday ordered pilot for "Home":
"a family thriller/soap from Jerry Bruckheimer Television" ...
... "has received a pickup for a pilot-type “series prototype” to shoot in summer, plus additional scripts and a bible under Fox’s new development model that gears projects like Home towards a series pickup"

It's off cycle and surely not for fall 2014, but I have no idea if it is planned for summer 2015, or midseason 2014-15, or as some kind of spackle.

Spot said...

I don't watch The Voice, so can someone tell me at approximately what week the ever-popular spinning chairs segment ends? If HIMYM's finale falls after that point, that could help the series finale (and debut of Friends with Better Lives) hit a higher rating.

Spot said...

Spot's explanation is the best one: the comedy block minus HIMYM are hurt by facing The Voice, though not to the same extent as Dancing with the Stars is. HIMYM is holding up due to this being the run-up to the finale. For the rest of its season, I expect the corresponding episodes to run ahead on a year-to-year basis (and may lift the season as a whole to go positive y2y compared to season 8) as watching the sitcom live will carry more immediacy. Depending on how strong the next 4 weeks go, the question could be can (or how close could) the series finale get to Mother's series high of 5.2.

Spot said...

My Question mojo is on, it seems. I said "under, but not by much," and that seems to be bang on (possibly with the two shows trading tenths).

Spot said...

It's usually like 3-4 weeks, so it'll definitely be over before the HIMYM finale.

Spot said...

I was very worried about HIMYM. It had posted a 3 and 3.1 earlier in January and then two 3.8's in a row. The first 3.8 was the 200th episode with Grammy promotion featuring a story about the titular Mother. The second was facing a lower competition, high HUT night. I was afraid for it. But clearly I did not have to be.
Ouch for the rest of CBS. 2 Broke Girls is .2 from its series low. Mike & Molly is .2 away from its series low (which aired out of season with a repeat lead in), and is a series low with an original lead in. Mom tied its series low.
I hope HIMYM does another random .5 adjustment up!

Spot said...

I usually don't call network executives geniuses, but ending HIMYM on March 31st was genius. February Average (Last three seasons): 3.6, 3.7, 3.48. March Average: 3, 3.5, 2.85 April Average: 2.6, 3.3, 2.7 May Average: 2.83, 3.7, 3
Basically the last three seasons have gone from February to May
3.6 - 3 - 2.6 - 2.83
3.7 - 3.5 - 3.3 - 3.7 (special Baby episode)
3.48 - 2.85 - 2.7 - 3
The main point is that the long hiatus from March to May hurt the show badly. Ending it in March will allow it to at least hit high 4's for the finale

Spot said...

Oh, cable ratings with 2 decimal places. Nice.

Spot, do you have broadcast ratings with 2 decimal places too?
If yes, have you considered to publish those that way too? If you don't want to mess with daily posts design, then perhaps on individual shows' SpotVault pages. I mean, for low rated shows it really makes picture better.

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