Monday, October 26, 2015

Cablemetrics: American Horror Story, Fargo, Homeland, Being Mary Jane


These numbers are current through Thursday, October 22.

WHAT MATTERS:
  • There weren't a lot of big premieres this week, but several of the top shows early in their fall seasons took larger-than-usual drops. Mentioned last week that American Horror Story (1.67) had a big drop in week two, but it was about in line with what the series usually does. Going down another 28% in week three? Not so much. So after the first two points were -4% and -5% year-to-year, this one was -24%. It could be in very low-1's territory sooner rather than later.
  • To round out a rough week for FX, Fargo (0.27) dropped 44% of its same-day demo in week two. (It dropped less than 20% last year.) Homeland (0.37) dipped 20%ish for the second straight week, and The Walking Dead (6.17) shed 17% in week two to slightly worsen its year-to-year trend.
  • Joining this week is BET's Being Mary Jane, which had a solid 0.93/0.98 two-hour premiere. It was down about 20% from last year's 1.16 opener, but well above the 0.6's and 0.7's it was hitting late last season.
FULL TABLE:

Show Net This Week This Season
Ep# A18-49 Last Seas Avg
y2y
Proj
Proj +
Skew
The Walking Dead AMC2 6.17 -17%6 6.93 -15% 6.31 411 66%
American Horror Story FX3 1.67 -22%5 2.27 -10% 1.71 112 66%
Being Mary Jane BET2 0.96 n/a4 0.96 -13% 0.73 47 55%
South Park Com5 0.76 -12%19 0.86 -26% 0.80 52 76%
Girl Meets World DISN22 0.62 -19%2 0.55 -7% 0.55 33 29%
The Bastard Executioner FX7 0.30 -6%1 0.50 n/a 0.44 29 47%
Homeland SHO3 0.37 -20%5 0.46 -11% 0.49 32 42%
Doctor Who BBCA5 0.31 -14%10 0.45 -14% 0.36 24 48%
Awkward MTV8 0.37 +32%5 0.38 -28% 0.37 24 66%
Fargo FX2 0.27 -44%2 0.38 -49% 0.31 20 37%
Switched at Birth ABCF19 0.43 +26%4 0.37 -33% 0.37 22 54%
Z Nation Syfy6 0.32 -20%2 0.36 -26% 0.36 23 50%
Stitchers ABCF11 0.20 -39%1 0.33 n/a 0.33 20 51%
The League FXX7 0.21 -25%7 0.32 -10% 0.27 17 84%
The Leftovers HBO3 0.38 +52%2 0.32 -55% 0.35 23 60%
Faking It MTV18 0.23 +15%2 0.24 -33% 0.25 16 59%
Haven Syfy3 0.18 -5%6 0.19 -14% 0.17 11 36%
The Affair SHO3 0.18 +20%2 0.17 +6% 0.20 13 32%
Public Morals TNT10 0.08 -38%1 0.15 n/a 0.15 9 22%
You're the Worst FXX7 0.11 +38%2 0.13 -56% 0.13 9 72%
Fear the Walking Dead AMC


1 3.88 n/a 3.88 231 65%
True Detective HBO


2 1.15 +17% 1.15 68 56%
Rick and Morty ADSM


2 1.00 +57% 1.00 60 64%
The Haves and the Have Nots OWN


2 0.93 +0% 0.93 55 37%
Pretty Little Liars ABCF


6 0.89 -7% 0.89 53 56%
Ballers HBO


1 0.84 n/a 0.84 50 63%
The Last Ship TNT


2 0.72 -32% 0.72 43 31%
Rizzoli and Isles TNT


6 0.70 -27% 0.70 42 21%
The Game BET


9 0.63 -24% 0.63 41 56%
Suits USA


5 0.61 -21% 0.61 36 35%
Major Crimes TNT


4 0.60 -29% 0.60 36 18%
The Strain FX


2 0.60 -41% 0.60 36 57%
Power STRZ


2 0.57 +78% 0.57 34 57%
Teen Wolf MTV


5 0.50 -30% 0.50 30 54%
Falling Skies TNT


5 0.49 -35% 0.49 29 31%
The Fosters ABCF


3 0.48 -18% 0.48 29 51%
Mr. Robot USA


1 0.48 n/a 0.48 28 44%
Devious Maids Life


3 0.46 -24% 0.46 28 44%
The Brink HBO


1 0.46 n/a 0.46 27 54%
Clipped TBS


1 0.45 n/a 0.45 26 46%
Ray Donovan SHO


3 0.44 -15% 0.44 29 41%
Humans AMC


1 0.39 n/a 0.39 23 42%
Tyrant FX


2 0.37 -31% 0.37 22 40%
Baby Daddy ABCF


4 0.37 -14% 0.37 22 61%
Melissa and Joey ABCF


4 0.36 -21% 0.36 22 62%
Complications USA


1 0.35 n/a 0.35 21 31%
Young and Hungry ABCF


2 0.35 -14% 0.35 21 62%
Royal Pains USA


7 0.35 -35% 0.35 21 31%
Scream MTV


1 0.34 n/a 0.34 20 57%
Murder in the First TNT


2 0.31 -30% 0.31 19 19%
Proof TNT


1 0.31 n/a 0.31 19 19%
Hell on Wheels AMC


5 0.30 -22% 0.30 18 21%
Graceland USA


3 0.29 -39% 0.29 17 43%
UnREAL Life


1 0.27 n/a 0.27 16 49%
SexDrugsRockRoll FX


1 0.26 n/a 0.26 16 54%
Dominion Syfy


2 0.25 -47% 0.25 15 36%
Chasing Life ABCF


2 0.25 -49% 0.25 15 48%
Defiance Syfy


3 0.25 -46% 0.25 15 28%
Dark Matter Syfy


1 0.24 n/a 0.24 14 30%
Killjoys Syfy


1 0.23 n/a 0.23 14 31%
Married FX


2 0.19 -46% 0.19 11 60%
Playing House USA


2 0.18 -56% 0.18 11 54%
Halt and Catch Fire AMC


2 0.16 -35% 0.16 10 39%
Masters of Sex SHO


3 0.13 -48% 0.13 9 29%
Kevin from Work ABCF


1 0.13 n/a 0.13 8 53%
Becoming Us ABCF


1 0.11 n/a 0.11 6 46%

The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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