Monday, September 14, 2015

Cablemetrics: The League, You're the Worst, Awkward, The Last Ship


These numbers are current through Thursday, September 10.

WHAT MATTERS:
  • It was a good news/bad news night for FXX's premiere comedies. The League was back with a 0.49, up 20% from last year's premiere, and continued its long tradition of laser-focusing on the 18-49 demo like almost nothing else on TV. (Its 86% skew is nearly 20 points ahead of anything else on the table, and it means that only about 100,000 of its 720,000 total viewers were out of the 18-49 demo.) But the acclaimed sophomore You're the Worst (0.16) had weak one-third retention in its move from FX and set a new series low.
  • I said last week that MTV's comedies always have big drops post-premiere, but this was really ridiculous: both Awkward (0.30) and Faking It (0.20) were down fifty-eight percent from last week's premieres. That means that after the Awkward premiere was up 9% year-to-year, week two was down 53%!
  • The top two Sunday cable options Fear the Walking Dead and Rick and Morty each sat out Labor Day weekend, but The Last Ship (0.66) and The Strain (0.50) powered through and each took an 18% hit. But that left Ship's average high enough to hold off Rizzoli and Isles as the top TNT drama this summer.
    FULL TABLE:

    Show Net This Week This Season
    Ep# A18-49 Last Seas Avg
    y2y
    Proj
    Proj +
    Skew
    Fear the Walking Dead AMC2 n/a n/a1 4.52 n/a 4.24 252 63%
    Rick and Morty ADSM6 n/a n/a2 1.02 +69% 1.11 66 64%
    The Haves and the Have Nots OWN23 0.99 +5%2 0.92 -1% 0.92 54 37%
    The Last Ship TNT13 0.66 -18%2 0.72 -32% 0.72 43 31%
    The Strain FX9 0.50 -18%2 0.60 -41% 0.60 36 56%
    Girl Meets World DISN14 n/a n/a2 0.51 -15% 0.50 30 29%
    Awkward MTV2 0.30 -58%5 0.51 -22% 0.40 24 66%
    The League FXX1 0.49 n/a6 0.49 +20% 0.36 21 86%
    Ray Donovan SHO9 0.42 -9%3 0.44 -8% 0.48 29 41%
    Switched at Birth ABCF13 0.42 +17%4 0.38 -31% 0.38 23 51%
    Young and Hungry ABCF14 0.41 +11%2 0.37 -9% 0.37 22 64%
    Faking It MTV12 0.20 -58%2 0.34 -22% 0.29 17 57%
    Graceland USA12 0.22 -12%3 0.28 -39% 0.28 17 43%
    SexDrugsRockRoll FX9 0.17 -29%1 0.27 n/a 0.26 15 55%
    Dominion Syfy10 0.28 +65%2 0.26 -44% 0.26 16 36%
    Chasing Life ABCF10 0.21 -19%2 0.26 -47% 0.26 16 48%
    Public Morals TNT3 0.22 -12%1 0.25 n/a 0.23 14 21%
    Married FX9 0.13 -32%2 0.21 -43% 0.21 12 60%
    Playing House USA8 0.19 -20%2 0.18 -56% 0.18 11 54%
    Kevin from Work ABCF6 0.12 -37%1 0.17 n/a 0.15 9 55%
    You're the Worst FXX1 0.16 n/a2 0.16 -64% 0.11 6 67%
    Masters of Sex SHO9 0.13 +0%3 0.14 -47% 0.14 8 29%
    True Detective HBO


    2 1.15 +17% 1.15 68 56%
    Pretty Little Liars ABCF


    6 0.89 -7% 0.89 53 56%
    Ballers HBO


    1 0.84 n/a 0.84 50 63%
    Rizzoli and Isles TNT


    6 0.70 -27% 0.70 42 21%
    The Game BET


    9 0.63 -24% 0.63 37 56%
    Suits USA


    5 0.61 -21% 0.61 36 35%
    Major Crimes TNT


    4 0.60 -29% 0.60 36 18%
    Power STRZ


    2 0.57 +78% 0.57 34 57%
    Teen Wolf MTV


    5 0.50 -30% 0.50 30 54%
    Falling Skies TNT


    5 0.49 -35% 0.49 29 31%
    The Fosters ABCF


    3 0.48 -18% 0.48 29 51%
    Mr. Robot USA


    1 0.48 n/a 0.48 28 44%
    Devious Maids Life


    3 0.46 -24% 0.46 28 44%
    The Brink HBO


    1 0.46 n/a 0.46 27 54%
    Clipped TBS


    1 0.45 n/a 0.45 26 46%
    Humans AMC


    1 0.39 n/a 0.39 23 42%
    Tyrant FX


    2 0.37 -31% 0.37 22 40%
    Baby Daddy ABCF


    4 0.37 -14% 0.37 22 61%
    Melissa and Joey ABCF


    4 0.36 -21% 0.36 22 62%
    Complications USA


    1 0.35 n/a 0.35 21 31%
    Royal Pains USA


    7 0.35 -35% 0.35 21 31%
    Stitchers ABCF


    1 0.34 n/a 0.34 20 51%
    Scream MTV


    1 0.34 n/a 0.34 20 57%
    Murder in the First TNT


    2 0.31 -30% 0.31 19 19%
    Proof TNT


    1 0.31 n/a 0.31 19 19%
    Hell on Wheels AMC


    5 0.30 -22% 0.30 18 21%
    UnREAL Life


    1 0.27 n/a 0.27 16 49%
    Defiance Syfy


    3 0.25 -46% 0.25 15 28%
    Dark Matter Syfy


    1 0.24 n/a 0.24 14 30%
    Killjoys Syfy


    1 0.23 n/a 0.23 14 31%
    Halt and Catch Fire AMC


    2 0.16 -35% 0.16 10 39%
    Becoming Us ABCF


    1 0.11 n/a 0.11 6 46%

    The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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