Wednesday, June 1, 2011

Spotted Ratings, Tuesday 5/31/11: America's Got Ratings


WHAT MATTERS:
  • If you read yesterday's War of 18-49 for America's Got Talent, you know that the franchise hadn't broken a 4.0 in adults 18-49 since 2007. Until now. The Got Talent premiere was up 19% year-to-year and the show's best result since a 4.4 demo on 6/19/07. Outstanding start.
  • Last week, I urged not to bury The Voice just yet after its disappointing number against the Dancing finale, and this week brought a nice 29% rebound week-to-week. Next week: the two-hour live shows begin, and with the earlier start time I'd think the show might increase even more.
  • Despite the huge NBC results, the dominant network starting at 9:00 was ABC. Game 1 of the NBA Finals rose in the final ratings to a 6.5 demo, up 14% from last year's Celtics/Lakers Game 1.


FULL TABLE:


A18-49 Share Last Lead LeLa Comp CoLa bcShr Avg Rank
Jimmy Kimmel Live: Game Night 1.1 4 n/a n/a n/a 7.4 n/a 13 n/a 1/1
NBA Countdown 1.9 6 n/a +73% n/a 7.4 n/a 20 n/a 1/1
NBA Finals 6.5 18 n/a +242% n/a 8.7 n/a 42 n/a 1/1

NCIS (SR) 1.8 6 n/a n/a n/a 7.1 n/a 20 n/a 1/1
NCIS: Los Angeles (SR) 1.6 4 n/a -11% n/a 12.1 n/a 12 n/a 1/1
The Good Wife (SR) 0.9 2 n/a -44% n/a 20.0 n/a 5 n/a 1/1

America's Got Talent Tue 4.3 12 n/a n/a n/a 7.0 n/a 38 n/a 1/1
The Voice 4.9 13 +29% +14% +39% 13.0 +21% 27 -1% 3/6

Glee (SR) 1.0 3 n/a n/a n/a 7.9 n/a 11 n/a 1/1
Raising Hope (SR) 1.1 3 n/a +10% n/a 12.7 n/a 8 n/a 1/1
Traffic Light 0.8 2 -38% -27% -45% 12.7 +37% 6 -45% 13/13

One Tree Hill (SR) 0.3 1 n/a n/a n/a 8.6 n/a 3 n/a 1/1
Hellcats (SR) 0.3 1 n/a +0% n/a 13.4 n/a 2 n/a 1/1

VIEWING LEVELS:

Slot Min HUT Calc HUT Max HUT
8-9pm 27.1 33.0 33.6
9-10pm 34.4 36.4 47.1
10-11pm 35.9 37.3 39.6
8-10pm 34.0 35.0 36.8

KEY (much more detail at What? and Why? page)

A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.

Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.

(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.

Stats in blue are less accurate due to lack of access to half-hour breakdowns.

Source: TravisYanan

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