Friday, May 8, 2009

May Sweeps 2009 Week Two Analysis by timeslot


Previous timeslot lists: Week 1

BY TIMESLOT

8:00 HOUR

BBT +21%
Gossip Girl +20%
NCIS +17%
Ghost Whisperer +4%
Simpsons +3%
HIMYM even
American Idol (Tues.) -1%
(House 8pm vs. year-ago House 9pm) -10%
Survivor -10%
King of the Hill -11%
Smallville -13%
(Thursday Bones vs. year-ago Monday Bones) -15%
ANTM -15%
Ugly Betty -17%
(8pm Reaper vs. year-ago 9pm Reaper) -20%
Earl -25%
Extreme Makeover: Home Edition -36%
(Friday Wife Swap vs. year-ago Wednesday Wife Swap) -44%

9:00 HOUR

(Cold Case 9pm vs. year-ago Cold Case 8pm) +21%
Supernatural +18%
30 Rock +12%
One Tree Hill +9%
Criminal Minds +6%
Rules +5%
2.5 Men +2%
American Idol (Wed.) +1%
Office -8%
American Dad -10%
Family Guy -10%
(Wednesday Lost vs. year-ago Thursday Lost) -15%
Grey's Anatomy -16%
(Friday Supernanny vs. year-ago Wednesday Supernanny) -21%
DWTS results -27%
CSI -27%
Desperate Housewives -30%
(Thursday Hell's Kitchen vs. year-ago Tuesday Hell's Kitchen) -46%

10:00 HOUR
20/20 (10pm) +50%
Law & Order: SVU +3%
CSI: NY even
CSI: Miami even
Numb3rs -4%
Brothers & Sisters -21%
(Tuesday Without a Trace vs. year-ago Thursday WAT) -21%
Law & Order -21%
Medium (10-11 pm) -22%

ANALYSIS: Again, everything looks a little healthier than last week, but 9:00 is probably still the strongest, with 8 of 18 programs actually seeing increases. 10:00 made some strides this week, with almost every program putting up a better comparison than last week.

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