Monday, June 15, 2015

SpotVault - Beauty and the Beast (CW) - Summer 2015 Ratings





Beauty and the Beast
Thursdays, 8/7c, CW







Summer 2015 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Th6/11/20158:001:000.880.31n/a 0.3 0.20.47 -37%
2Th6/18/20158:001:000.810.31n/a 0.3 0.20.49 -39%
3Th6/25/20158:001:000.860.21n/a 0.3 0.20.37 -46%
4Th7/2/20158:001:000.880.21n/a 0.2 0.20.39 -49%
5Th7/9/20158:001:000.860.21n/a 0.2 0.20.38 -47%
6Th7/16/20158:001:001.000.31n/a 0.3 0.20.48 -38%
7Th7/23/20158:001:000.950.21n/a 0.2 0.20.37 -46%
8Th7/30/20158:001:000.980.21n/a 0.3 0.20.38 -47%
9Th8/6/20158:001:000.790.21n/a 0.2 0.20.36 -44%
10Th8/13/20158:001:000.920.31n/a 0.3 0.20.44 -33%
11Th8/20/20158:001:000.820.21n/a 0.4 -51%
12Th8/27/20158:001:000.920.21n/a 0.4 -47%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
0.89 0.23 33% -24% 0.41 -43%
A18-49+
14

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 6/11/2015 0.3 0.47 -0.17 -37% 24.1 5.0 5.6 10.6 -0.15 0.0 0.0 +0.00 1.047 -0.02
2 6/18/2015 0.3 0.49 -0.19 -39% 23.0 3.9 7.0 10.9 -0.16 0.0 0.0 +0.00 1.059 -0.03
3 6/25/2015 0.2 0.37 -0.17 -46% 23.8 4.9 5.9 10.8 -0.16 0.0 0.0 +0.00 1.028 -0.01
4 7/2/2015 0.2 0.39 -0.19 -49% 21.7 3.1 8.3 11.4 -0.18 0.0 0.0 +0.00 1.028 -0.01
5 7/9/2015 0.2 0.38 -0.18 -47% 22.6 3.5 7.5 11.0 -0.17 0.0 0.0 +0.00 1.031 -0.01
6 7/16/2015 0.3 0.48 -0.18 -38% 23.0 3.7 7.1 10.8 -0.16 0.0 0.0 +0.00 1.047 -0.02
7 7/23/2015 0.2 0.37 -0.17 -46% 22.9 3.3 7.4 10.7 -0.16 0.0 0.0 +0.00 1.029 -0.01
8 7/30/2015 0.2 0.38 -0.18 -47% 22.4 3.4 7.7 11.0 -0.17 0.0 0.0 +0.00 1.029 -0.01
9 8/6/2015 0.2 0.36 -0.16 -44% 23.7 3.3 7.0 10.3 -0.14 0.0 0.0 +0.00 1.041 -0.01
10 8/13/2015 0.3 0.44 -0.14 -33% 24.5 2.9 6.6 9.5 -0.12 0.0 0.0 +0.00 1.063 -0.03
11 8/20/2015 0.2 0.4 -0.20 -51% 21.4 3.3 8.3 11.7 -0.19 0.0 0.0 +0.00 1.041 -0.02
12 8/27/2015 0.2 0.4 -0.17 -47% 22.9 3.6 7.3 10.8 -0.16 0.0 0.0 +0.00 1.036 -0.01

AVERAGES: 0.23 0.41 -0.18 -43%
STDDEV: 0.05 0.05
STDDEV%: 21% 12%

Summer 2015 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

2012-13 | 2013-14

More SpotVault in the Index.

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