Tuesday, November 27, 2012

Spotted Ratings, Thursday 11/22/12


WHAT MATTERS:
  • Thanksgiving Night is the depth of this week's holiday viewing downturn, but NBC provided a nice boost to the broadcast evening thanks to their newly negotiated Thanksgiving football game. The Thanksgiving game was on the NFL Network last season. It had ratings comparable to recent SNF results despite airing on a much, much lower-viewed night.
  • Fox aired its normal Thursday lineup, probably in large part because they had the benefit of an NFL overrun in the late afternoon. That overrun was evident in The X Factor's numbers but clearly out of the mix by the time Glee got going; it was a whooping 29% behind last week's already bad number. I'll include the NFL overrun, if available, as a lead-in in the final True2 number for The X Factor.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
A Charlie Brown Thanksgiving 3.99 1.1 -39% -12% -27% 1.26
Modern Family (R) 3.44 1.0 -68% -58% 1.35
Bad 25 4.60 1.2 n/a -51% -54% 1.64
The Big Bang Theory (R) 7.15 1.8 -68% -66% 2.13
Two and a Half Men (R) 6.74 1.8 -56% -50% 2.22
The Big Bang Theory (R) 7.35 2.0 -35% -26% 2.44
2 Broke Girls (R) 6.20 1.7 -45% -32% 2.17
Person of Interest (R) 6.81 1.3 -45% -48% 1.65
Football Night in America p3 5.78 1.8 -50%n/a 12/12 -50% +50% +13% 2.13
Sunday Night Football 19.21 7.2 +4%-50% 9/13 -5% +386% +296% 8.21
The X Factor Thu 9.03 2.8 +17%n/a 6/9 -10% +14% -8% 3.47
Glee 4.62 1.5 -29%+17% 7/7 -50% -27% -45% 1.77
The Vampire Diaries (R) 0.79 0.3 -76% +0% 0.42
Beauty and the Beast (R) 0.84 0.2 -64% -43% 0.28

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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