Thursday, August 17, 2017

The Breakdown: Fox Friday in 2016-17 (Hell's Kitchen, Rosewood, Sleepy Hollow and more!)




It's time for a journey through the Fox Friday schedule in 2016-17...


fall

Year8:008:309:009:30Avg
2015-16MasterChef JuniorWorld's Funniest61
7646
2016-17Hell's KitchenThe Exorcist70 (+14%)
85 (+11%)55 (+19%)
VsAvg+70%+30%+52%
Rank1/162/161/16

If you're looking for a reason why The Exorcist was renewed, maybe it was just a pure case of it being 30% above the very low bar that Fox has set in this hour historically? Hell's Kitchen was also a bright spot, pulling ahead of last year's MasterChef Junior.

winter

Year8:008:309:009:30Avg
2015-16Sleepy HollowSecond Chance46
5438
2016-17RosewoodSleepy Hollow46 (+1%)
51 (-5%)42 (+9%)
VsAvg-5%-17%-11%
Rank9/1611/1612/16

In the fall, Rosewood and Sleepy Hollow took over, and combined to come very close to last year's Sleepy Hollow / Second Chance combo. Not a compliment.

spring

Year8:008:309:009:30Avg
2015-16Sleepy HollowHell's Kitchen54
4860
2016-17RosewoodSleepy Hollow40 (-26%)
42 (-12%)38 (-37%)
VsAvg-3%-12%-7%
Rank10/1612/1611/16

Putting those same dramas up against a Gordon Ramsay show in the spring made comparisons much uglier. Not pictured is reality series You the Jury, which aired two episodes at a 0.4 and 0.3 in early April before getting pulled. A lot of repeats filled out the stretch run of Fox's Friday season.

Rating the Ratings

NameLoAvgHiy2yPlusLabelPlusy2yResults
Hell's Kitchen*1.01.091.3-3%89hit(Fri)+16%detail
Rosewood0.50.660.9-51%54flop-42%detail
The Exorcist0.60.671.055flopdetail
Sleepy Hollow*0.40.500.6-39%41flop-28%detail
You the Jury0.30.350.429flopdetail

Hell's Kitchen: Already updated.

Rosewood: Already updated.

The Exorcist: I tried to figure out leading into the upfronts why Fox was digging this show. I don't think going +30% vs. the historical average is that great of a reason, especially since it had a really good lead-in, but I guess it's better than nothing. I still maintain it is interchangeable with any number of other low-end Fox contenders, but we'll see how season two goes. Grade: C-.

Sleepy Hollow: We got to see what happens when a fast-declining show is renewed for a heavy revamp, and it wasn't pretty. In the apples-to-apples-ish winter and spring comparisons, its Plus declines were still in the low 20s. Once Upon a Time will get a chance to tackle a similar situation in 2017-18. Grade: D-.

You the Jury: I'm actually kinda surprised that Fox pulled this show, since it's a low-stakes timeslot and the company has a pre-existing relationship with the host (an anchor on Fox News). But it is hard to argue ratings-wise, as it was literally the lowest-rated big four series of the season. Grade: F.

The names in this last table link to the shows' War of 18-49 pages. Links with an asterisk(*) have been updated with the new info. Updates to younger shows will come later in the summer.

Here's the now updated Schedules Plus for Fox Friday.

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