Friday, August 12, 2016

Cablemetrics: Cable Series vs. The Olympics


These numbers are current through Wednesday, August 10.

WHAT MATTERS:
  • Not many of the top broadcast series have had to face off with the Summer Olympics, but pretty much everything on cable has stayed on. There seems to be some general impact; the vast majority of series have been down, with the average week-to-week trend over the last week at around -9%. Anything that goes a long way from that average is likely just random noise, but there have been some surprising outliers:
    • On the positive side included Tuesday dramas Pretty Little Liars (0.60) and the Animal Kingdom (0.48) season finale, which both had their second-best ratings of the season despite going up against the biggest Olympic night.
    • And the negatives included USA's Suits (0.39), which took a rather large downswing after hanging in the low 0.5's for the first month of the season. Even worse was the Starz Sunday comedy Survivor's Remorse (0.25), which took last week's 0.47 series high and shed almost half of it. It went from retaining over half of its Power lead-in last week to less than a third this week.
FULL TABLE:
 
NameNetEp
A18-49
Last
SeasAvgy2yProjProjPlusSkewMale
PowerSTAR40.78
-12%
30.90+65%0.936460%43%
The Haves and the Have NotsOWN190.85
-4%
30.82-8%0.855837%32%
BallersHBO40.54
-10%
20.64-29%0.604161%66%
GreenleafOWN100.65
+2%
10.610.624337%29%
Pretty Little LiarsFREE70.60
+11%
70.58-32%0.614261%23%
SuitsUSA50.39
-28%
60.50-18%0.503437%48%
The Night OfHBO50.47
-6%
10.430.443047%61%
Animal KingdomTNT100.48
+9%
10.430.432943%48%
Vice PrincipalsHBO40.33
-21%
10.420.352460%67%
Queen of the SouthUSA70.37
-12%
10.420.392741%47%
Survivor's RemorseSTAR30.25
-47%
30.38+141%0.342457%42%
The FostersFREE70.34
-21%
40.38-21%0.382654%26%
Ray DonovanSHOW70.26
-21%
40.31-30%0.3132%55%
Mr. RobotUSA50.22
-8%
20.30-40%0.292049%58%
Devious MaidsLIFE100.26
-7%
40.30-35%0.302141%27%
Angie TribecaTBS100.22
-8%
10.25-26%0.251755%60%
TyrantFX60.20
-9%
30.21-39%0.231633%57%
UnREALLIFE100.18
0%
20.21-24%0.211452%28%
Dead of SummerFREE70.17
-26%
10.200.191354%
MotiveUSA190.14
-22%
30.200.231632%
ScreamMTV110.18
+20%
20.19-45%0.191362%
KilljoysSYFY60.13
-32%
20.18-24%0.181235%
Sex&Drugs&Rock&RollFX60.15
0%
20.16-40%0.161149%60%
Dark MatterSYFY60.15
-17%
20.16-33%0.161130%
GuiltFREE70.12
0%
10.120.12846%
RoadiesSHOW60.10
+25%
10.090.09636%

The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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