Thursday, May 28, 2015

Spotted Ratings, Wednesday 5/27/15


WHAT MATTERS:
  • FINALS UPDATE: The night's two biggest winners, MasterChef (1.6) and The Briefcase (1.4), each picked up another tenth in finals.
  • CBS got into the summer original game with Wednesday 8/7c reality series The Briefcase (1.3), which had one of the network's more promising starts in this role that bridges the end of the regular season with the start of Big Brother. It was even with the 2012 premiere of Dogs in the City (1.3) and well above 2013's debut of The American Baking Competition (1.0).
  • Fox had a more middling debut from its own new entry, the 9/8c reality series Bullseye (1.1). But they did have a major silver lining in that for the second straight year, MasterChef (1.5) shook off a bad premiere rating to grow significantly in week two. Even this point is down more than average year-to-year (it grew to 1.8 in week two of last season), but the season may not be in as much trouble as it appeared last week.
  • The penultimate 500 Questions (1.0) inched down for ABC, while NBC had modest interest for an I Can Do That encore (0.7) and the two-hour iHeartRadio Country Festival (1.0).

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
500 Questions 1.0 26% -9%-0.1n/a 4/6 n/a -17% -9% 1.3
Modern Family (R) 1.1 33% -52% -21% 1.5
Black-ish (R) 0.9 33% -44% -25% 1.2
Celebrity Wife Swap 1.1 41% +10%+0.1-0.7 1/2 -8% +16% +29% 1.4
ABC:-24%-5%
The Briefcase 1.4 26% n/an/an/a 1/1 n/a -35% +75% 1.7
Criminal Minds (R) 1.2 23% -50% -0% 1.4
CSI: Cyber (R) 1.0 22% -44% -5% 1.2
CBS:-43%+18%
I Can Do That (R) 0.7 30% -33% -33% 1.1
iHeartRadio Country Festival 1.0 30% n/a -29% -22% 1.3
NBC:-30%-25%
MasterChef 1.6 43% +33%+0.4n/a 1/2 +7% +28% -3% 1.9
Bullseye 1.1 42% n/an/an/a 1/1 n/a -8% -33% 1.3
Fox:+10%-18%
Arrow (R) 0.2 25% -33% -20% 0.3
Supernatural (R) 0.2 36% -71% -64% 0.4
CW:-60%-50%
Big5:-28%-12%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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