Tuesday, May 26, 2015

SpotVault - Celebrity Wife Swap (ABC) - Summer 2015 Ratings





Celebrity Wife Swap
Wednesdays, 10/9c, ABC







2014-15 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1We5/20/201510:001:003.231.031.6 1.0 0.91.26 -21%
2We5/27/201510:001:003.371.140.9 1.1 1.11.49 -26%
3We6/3/201510:001:003.531.041.1 1.1 1.01.36 -26%
4We6/10/201510:001:003.331.241.1 1.2 1.11.72 -30%
5We6/17/201510:001:003.060.830.9 0.9 0.81.29 -38%
6We6/24/201510:001:003.150.930.8 0.9 0.91.37 -34%
7We7/1/201510:001:002.900.830.7 0.8 0.81.45 -45%
8We7/8/201510:001:003.130.830.9 0.8 0.81.25 -36%
9We7/29/201510:001:003.080.830.8 0.8 0.81.28 -38%
10We8/5/201510:001:003.010.830.9 0.8 0.81.29 -38%
11We8/19/201510:001:002.720.931.0 1.3 -32%
12We8/26/201510:001:002.690.730.9 1.3 -46%
13We9/2/201510:001:002.910.931.0 1.3 -31%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
3.09 0.90 37% -14% 1.36 -34%
A18-49+
54

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 5/20/2015 1.0 1.26 -0.26 -21% 27.5 5.6 2.8 8.4 -0.24 1.6 1.8 +0.02 1.034 -0.04
2 5/27/2015 1.1 1.49 -0.39 -26% 27.6 4.5 3.4 7.9 -0.19 0.9 0.8 -0.15 1.039 -0.06
3 6/3/2015 1.0 1.36 -0.36 -26% 26.9 4.9 3.6 8.5 -0.25 1.1 1.3 -0.07 1.032 -0.04
4 6/10/2015 1.2 1.72 -0.52 -30% 25.0 4.0 5.1 9.1 -0.31 1.1 1.0 -0.12 1.053 -0.09
5 6/17/2015 0.8 1.29 -0.49 -38% 25.0 4.4 5.1 9.5 -0.35 0.9 1.1 -0.10 1.032 -0.04
6 6/24/2015 0.9 1.37 -0.47 -34% 26.3 4.5 4.2 8.7 -0.27 0.8 0.8 -0.15 1.038 -0.05
7 7/1/2015 0.8 1.45 -0.65 -45% 23.3 4.0 6.3 10.3 -0.43 0.7 0.7 -0.16 1.038 -0.05
8 7/8/2015 0.8 1.25 -0.45 -36% 25.7 4.2 4.8 9.0 -0.30 0.9 1.0 -0.11 1.035 -0.04
9 7/29/2015 0.8 1.28 -0.48 -38% 25.8 4.5 4.5 9.0 -0.30 0.8 0.9 -0.13 1.040 -0.05
10 8/5/2015 0.8 1.29 -0.49 -38% 25.4 4.4 4.8 9.3 -0.33 0.9 1.0 -0.11 1.043 -0.05
11 8/19/2015 0.9 1.3 -0.43 -32% 26.5 4.0 4.4 8.4 -0.24 1.0 1.1 -0.11 1.067 -0.08
12 8/26/2015 0.7 1.3 -0.61 -46% 23.8 3.9 6.1 10.1 -0.41 0.9 0.8 -0.14 1.046 -0.06
13 9/2/2015 0.9 1.3 -0.41 -31% 26.6 4.3 4.2 8.5 -0.25 1.0 1.2 -0.09 1.063 -0.08

AVERAGES: 0.90 1.36 -0.46 -34%
STDDEV: 0.14 0.13
STDDEV%: 16% 9%

2014-15 Encore Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1We8/12/201510:001:002.460.721.0 0.7 0.61.10 -36%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

2011-12 | 2012-13 | 2013-14 | The War of 18-49 (for original Wife Swap)

More SpotVault in the Index.

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