Thursday, August 1, 2013

SpotVault - Capture (CW) - Summer 2013 Ratings





Capture
Tuesdays, 9/8c, CW







Summer 2013 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Tu7/30/20139:001:000.930.4131.16.80.90.41-1%
2Tu8/6/20139:001:000.810.3130.86.20.80.30-0%
3Tu8/13/20139:001:000.750.3132.16.00.70.30+1%
4Tu8/20/20139:001:000.900.4132.35.80.90.37+8%
5Tu8/27/20139:001:001.000.4132.35.80.90.37+8%
6Tu9/3/20139:001:000.840.3132.36.10.80.28+7%
7Tu9/10/20139:001:000.930.4133.55.70.70.38+4%
8Tu9/17/20139:001:000.950.4133.97.90.80.38+4%
9Tu9/24/20139:001:000.690.21
10We9/25/20139:001:000.580.21
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
0.840.3350%0.35+4%

Summer 2013 Encore Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1We7/31/20139:001:000.560.2130.36.80.20.29-32%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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