Thursday, January 12, 2017

Cablemetrics: Taboo, Being Mary Jane, It's Always Sunny in Philadelphia, Nashville


These numbers are current through Tuesday, January 10.

WHAT MATTERS:
  • FX opened 2017 with a strong start for new drama Taboo (0.63), beating every rating that Atlanta did in this Tuesday 10:00 hour during the fall. Unless it pulls a The Bastard Executioner-esque collapse from here, it's looking good.
  • On Wednesday, FXX's It's Always Sunny in Philadelphia (0.44) was back to being one of the very youngest-skewing series on all of TV, and very nearly matched last year's opener. It led into the little-watched Man Seeking Woman (0.14), which took a bigger dip year-to-year.
  • After over a year off, BET's Being Mary Jane returned to a 0.56 rating. That's strong stuff on today's cable, but still a steep 40% below last year's premiere.
  • Last Thursday provided our first look at a regularly-scheduled episode of the ABC import Nashville on its new home CMT. After a multi-network simulcast preview back on December 15 (which added up to an 0.5ish but only had 0.11 on its home network), the CMT rating improved last week, averaging a 0.28 at 9:00 and 0.26 at 10:00. That would make it a middling cable original at best, but it is on a less-than-middling cable channel.
  • And Freeform had the return of Shadowhunters (0.38) and premiere of Beyond (0.31/0.27) back on January 2, then saw both lose around a tenth (to a respective 0.27/0.17) in this Monday's airings.
FULL TABLE:
NameNetEp
A18-49
Last
SeasAvgy2yProjProjPlusSkewMale
The Haves and the Have NotsOWN20.63
-30%
40.76-12%0.705638%
TabooFX10.63
10.630.483943%
VikingsHIST160.67
+8%
40.62-7%0.625036%58%
Being Mary JaneBET10.56
50.56-40%0.443660%
ShooterUSA90.48
+4%
10.480.483942%61%
The LibrariansTNT80.51
+13%
30.48-9%0.483934%53%
It's Always Sunny in PhiladelphiaFXX10.44
70.44-2%0.332676%
Girl Meets WorldDISN190.31
+11%
30.39-28%0.383129%
ShadowhuntersFREE20.28
-26%
20.33-44%0.231943%
BeyondFREE30.17
-37%
10.250.181533%
The RoyalsE!50.26
+30%
30.25-24%0.252156%27%
Teen WolfMTV70.19
-10%
70.22-47%0.221859%46%
NashvilleCMT30.27
-4%
50.22-80%0.181529%40%
Good BehaviorTNT90.21
+11%
10.190.191632%49%
The AffairSHOW70.21
+62%
30.18-17%0.201636%38%
IncorporatedSYFY60.12
0%
10.140.131136%56%
Man Seeking WomanFXX10.14
30.14-18%0.10874%
SalemWGNA60.07
0%
30.08-40%0.08639%

The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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