Wednesday, March 22, 2017

Cablemetrics: Into the Badlands, Big Little Lies, The Arrangement, Underground


These numbers are current through Monday, March 20.

WHAT MATTERS:
  • After 15 months off, AMC's sophomore drama Into the Badlands returned with a 1.42 demo rating, retaining less than a third of its lead-in from The Walking Dead (4.72). That's a far cry from the November 2015 series premiere (3.15) as well as the other two episodes that aired after The Walking Dead (2.27 & 2.46). Of course, Dead itself was getting much bigger raw ratings back then (with a 6.51, 6.65 and 7.02 in those weeks). Like last year, Badlands will get three weeks of The Walking Dead as a lead-in before setting out on its own.
  • It was a nice week for some female-skewing newbies. After Bravo's Imposters (0.31) rose to a new series high on Tuesday, E!'s The Arrangement (0.38) had its own new high on Sunday. For perspective, both shows are still retaining half or less of their big reality show lead-ins, but improvement is good. And Big Little Lies, which at least skews female for an HBO show, also had a new series high at 0.44 on Sunday.
  • On the flip side, WGN's Underground (0.23) and the Freeform comedies Baby Daddy (0.21) and Young and Hungry (0.18) all had considerable drops in their second weeks back.
FULL TABLE:

NameNetEp
A18-49
Last
SeasAvgy2yProjProjPlusSkewMale
The Walking Dead SpringAMC144.72
-3%
75.04-19%5.1041259%53%
Into the BadlandsAMC11.42
21.42-55%0.816552%54%
The Haves and the Have NotsOWN110.67
+12%
40.69-13%0.695534%30%
GreenleafOWN10.48
20.48-43%0.362937%28%
LegionFX60.34
-11%
10.480.443658%61%
The DetourTBS50.44
+2%
20.46+8%0.443551%52%
Bates MotelA&E50.48
+17%
50.46-23%0.423445%43%
Being Mary JaneBET90.34
-8%
50.42-43%0.423455%22%
HomelandSHOW90.45
+2%
60.39-15%0.433541%52%
Feud: Bette and JoanFX30.29
-3%
10.370.312530%48%
The ArrangementE!30.38
+19%
10.350.352857%20%
The MagiciansSYFY80.29
+21%
20.34+10%0.332750%56%
Big Little LiesHBO50.44
+22%
10.340.373044%44%
UndergroundWGNA20.23
-38%
20.30-9%0.292344%37%
The FostersFREE160.28
+8%
40.30-6%0.302451%23%
WorkaholicsCOME100.28
0%
80.29-11%0.292478%68%
ColonyUSA100.24
-14%
20.26-30%0.262141%47%
Major CrimesTNT170.27
-7%
50.26-31%0.302415%37%
GirlsHBO60.26
-16%
60.25+4%0.262155%44%
Baby DaddyFREE20.21
-28%
60.25-4%0.252062%32%
ImpostersBRAV60.31
+35%
10.240.272143%26%
BillionsSHOW50.28
-10%
20.24-17%0.272239%62%
The AmericansFX20.24
0%
50.24-16%0.221733%58%
OutsidersWGNA80.20
-5%
20.22-23%0.221836%54%
Young and HungryFREE20.18
-22%
40.20-27%0.191562%35%
DetroitersCOME60.24
+50%
10.200.221768%66%
BasketsFX90.17
-19%
20.20-26%0.201653%53%
The ExpanseSYFY70.13
-13%
20.19-15%0.191541%
Sun RecordsCMT40.12
-14%
10.150.131129%46%
CrashingHBO50.11
-35%
10.140.131047%
HumansAMC60.10
-5%
20.14-65%0.141137%

The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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