These numbers are current through Monday, March 20.
WHAT MATTERS:
- After 15 months off, AMC's sophomore drama Into the Badlands returned with a 1.42 demo rating, retaining less than a third of its lead-in from The Walking Dead (4.72). That's a far cry from the November 2015 series premiere (3.15) as well as the other two episodes that aired after The Walking Dead (2.27 & 2.46). Of course, Dead itself was getting much bigger raw ratings back then (with a 6.51, 6.65 and 7.02 in those weeks). Like last year, Badlands will get three weeks of The Walking Dead as a lead-in before setting out on its own.
These numbers are current through Monday, March 28.
WHAT MATTERS:
- Added a few shows to the table, several of which have been on for awhile. A few things worth pointing out:
- FX's mega-acclaimed The Americans was back with a 0.28 two weeks ago and inched up to 0.29 last week. The 0.29 is actually kinda significant for a show that has typically taken enormous post-premiere drops; while the premiere was down fifty-six percent from the 2015 premiere, week two was down just 17%.
- WGN America has had some more success of late with the new dramas Outsiders and Underground, both of which have been in the 0.2's in recent weeks. Doesn't seem like much, but it's a massive improvement on the micro-rated (and recently cancelled) Manhattan, and also better than the 0.1-range ratings that previous flagship original Salem was pulling last summer.
- Also added MTV's Awkward and Faking It back to the list. After really rough spring premieres at 0.25/0.13, they rebounded considerably to 0.31/0.21 in week two.
© SpottedRatings.com 2009-2022. All Rights Reserved.
