Wednesday, April 22, 2015

SpotVault - The Messengers (CW) - 2014-15 Ratings





The Messengers
Fridays, 9/8c, CW







2014-15 Original Ratings

Info Ratings Breakdowns Metrics
# Day Date Time Length Viewers A18-49 Share Lead 1st 2nd True Sitch
1Fr4/17/20159:001:001.190.310.4 0.3 0.30.49 -39%
2Fr4/24/20159:001:000.770.210.3 0.3 0.20.41 -51%
3Fr5/1/20159:001:000.650.210.3 0.3 0.20.41 -51%
4Fr5/8/20159:001:000.680.210.3 0.2 0.20.39 -48%
5Fr5/15/20159:001:000.710.210.3 0.2 0.20.38 -47%
6Fr5/22/20159:001:000.800.210.3 0.2 0.20.42 -52%
7Fr5/29/20159:001:000.720.210.4 0.2 0.20.42 -52%
8Fr6/5/20159:001:000.860.210.4 0.3 0.20.40 -49%
9Fr6/12/20159:001:000.760.210.3 0.2 0.20.41 -51%
10Fr6/19/20159:001:000.760.310.3 0.2 0.20.57 -48%
11Fr7/10/20159:001:000.830.210.2 0.2 0.20.39 -49%
12Fr7/17/20159:001:000.620.210.2 0.2 0.20.47 -57%
13Fr7/24/20159:001:000.820.210.2 0.2 0.20.44 -55%
AVERAGES TO DATE: Viewers A18-49 Skew y2y True Sitch
0.78 0.22 35% 0.43 -50%
A18-49+
13

Timeslot Stats:

Info Overall Viewing/Competition Lead-in Seasonal
# Date A18-49 True Sitch PUT Comp Defl C+D Sitch LI eLI Sitch Mult Sitch
1 4/17/2015 0.3 0.49 -0.19 -39% 24.2 4.0 6.2 10.1 -0.14 0.4 0.2 -0.04 1.017 -0.01
2 4/24/2015 0.2 0.41 -0.21 -51% 26.9 8.1 2.2 10.3 -0.14 0.3 0.2 -0.06 1.019 -0.01
3 5/1/2015 0.2 0.41 -0.21 -51% 24.4 4.6 5.7 10.3 -0.14 0.3 0.2 -0.05 1.027 -0.01
4 5/8/2015 0.2 0.39 -0.19 -48% 24.0 4.0 6.3 10.3 -0.14 0.3 0.3 -0.03 1.027 -0.01
5 5/15/2015 0.2 0.38 -0.18 -47% 23.7 3.4 6.9 10.3 -0.14 0.3 0.3 -0.03 1.027 -0.01
6 5/22/2015 0.2 0.42 -0.22 -52% 21.8 3.0 8.3 11.3 -0.18 0.3 0.3 -0.03 1.024 -0.01
7 5/29/2015 0.2 0.42 -0.22 -52% 22.2 3.3 7.8 11.2 -0.17 0.4 0.3 -0.03 1.030 -0.01
8 6/5/2015 0.2 0.40 -0.20 -49% 22.7 3.5 7.4 10.9 -0.16 0.4 0.4 -0.02 1.024 -0.01
9 6/12/2015 0.2 0.41 -0.21 -51% 23.1 4.1 6.8 10.9 -0.16 0.3 0.3 -0.03 1.031 -0.01
10 6/19/2015 0.3 0.57 -0.27 -48% 21.5 2.7 8.6 11.3 -0.18 0.3 0.1 -0.06 1.068 -0.04
11 7/10/2015 0.2 0.39 -0.19 -49% 23.7 2.9 7.1 10.1 -0.14 0.2 0.2 -0.04 1.032 -0.01
12 7/17/2015 0.2 0.47 -0.27 -57% 21.3 2.7 8.8 11.5 -0.18 0.2 0.1 -0.06 1.054 -0.02
13 7/24/2015 0.2 0.44 -0.24 -55% 21.7 2.8 8.5 11.3 -0.18 0.2 0.2 -0.05 1.036 -0.02

AVERAGES: 0.22 0.43 -0.21 -50%
STDDEV: 0.04 0.05
STDDEV%: 17% 13%

2014-15 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

More SpotVault in the Index.

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