Monday, August 8, 2022

The Breakdown: ABC Friday in 2021-22 (Shark Tank, 20/20)




It's time for a journey through the ABC Friday schedule in 2021-22...


fall

Year8:008:309:009:3010:0010:30Avg
2020-21Shark Tank20/2082
1017373
2021-22Shark Tank20/2093 (+12%)
107 (+5%)86 (+18%)85 (+17%)

VsAvg+70%+23%+28%+40%
Rank1/216/211/211/21

While ABC sprung a leak with some reliable veterans on other nights this season, the Friday Shark Tank and 20/20 combo kept rolling right along. 20/20 had particularly strong growth in this period due to an episode on the Turpin family in November, which averaged a whooping 1.02 demo (or 200 Plus)!

winter

Year8:008:309:009:3010:0010:30Avg
2020-21Shark Tank20/2095
1158686
2021-22Shark Tank20/20104 (+9%)
120 (+4%)96 (+12%)96 (+12%)

VsAvg+75%+27%+34%+45%
Rank1/215/211/211/21

The growth was pretty similar in the winter. While 20/20 didn't hit the heights of the fall, it was more consistent around the league average, hitting a 0.5 or higher in the majority of weeks during this period.

spring

Year8:008:309:009:3010:0010:30Avg
2020-21Shark Tank20/2080
977171
2021-22Shark Tank20/2075 (-7%)
94 (-3%)65 (-9%)65 (-9%)

VsAvg+59%-1%+1%+19%
Rank3/2110/2111/216/21

Both shows fell off rather hard in the spring, taking a chunk out of their season-long growth numbers. That included a bunch of borderline 0.3-0.4's for 20/20.

Rating the Ratings

NameLoAvgHiy2yPlusLabelPlusy2yResults
20/20*0.30.421.0-15%83hit(Fri)+7%
Shark Tank*0.40.540.8-19%106hit(Fri)+2%detail

20/20: It didn't look very good in the spring but the first two periods were so good that 20/20 broke through to its highest Friday average in the era. Grade: B+.

Shark Tank: Much more consistently close to last year's average. It was up and remains on the high end historically, but since it didn't set a record (coming up two points short of the 2014-15 average) I will put it a notch behind 20/20. Grade: B.

The names in this last table link to the shows' War of 18-49 pages. Links with an asterisk(*) have been updated with the new info. Updates to younger shows will come later in the summer.

Previous Breakdowns for ABC Friday: 2015-16 | 2016-17 | 2017-18 | 2018-19 | 2019-20 | 2020-21

Here's the now updated Schedules Plus for ABC Friday.

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