Wednesday, February 1, 2017

Cablemetrics: The Magicians, Suits, Outsiders


These numbers are current through Monday, January 30.

WHAT MATTERS:
  • Last week brought a rare moment of triumph for Syfy, as sophomore drama The Magicians returned at a new series high 0.52. This kind of number has been unheard of in recent years on the channel. The last time Syfy hit this raw number with a scripted series was back in fall 2014 by wrestling lead-out Z Nation, and I'm not sure how far back you'd have to go for a comparable A18-49+. (Looks like even early episodes of Warehouse 13 would not qualify.)
  • The news was not so rosy for USA, as Suits returned with a mere 0.31 on the same Wednesday night, down a whooping 43% from the winter 2016 opener. It's already got another season secure beyond this one, but it was not a good start for what has been the network's most resilient scripted series.
  • And as Salem said goodbye on WGN America with a mere 0.08 demo, the channel got back to higher-rated parts of its scripted slate with the return of sophomore Outsiders (0.27). It opened the season at 18% behind the year-ago series premiere.
  • Not included here since it's not a weekly series, but BET made a massive splash last week with three-part miniseries The New Edition Story (1.93 -> 1.81 -> 1.93 on Tuesday/Wednesday/Thursday). It may have been responsible for taking some African-American audience from other major draws, like The Haves and the Have Nots (which took a 23% week-to-week hit to 0.55).
FULL TABLE:

NameNetEp
A18-49
Last
SeasAvgy2yProjProjPlusSkewMale
The Haves and the Have NotsOWN40.55
-23%
40.70-18%0.655235%
VikingsHIST190.67
-9%
40.64-3%0.655236%58%
The MagiciansSYFY10.52
20.52+33%0.403351%
TabooFX30.42
-2%
10.490.433546%
SixHIST20.38
-21%
10.430.342834%
It's Always Sunny in PhiladelphiaFXX40.38
-5%
70.38+10%0.373077%
HomelandSHOW30.36
-22%
60.38-19%0.413339%
WorkaholicsCOME30.36
+24%
70.32-13%0.292380%
SuitsUSA110.31
60.31-43%0.292329%
ShadowhuntersFREE50.24
-8%
20.30-40%0.252047%
ColonyUSA30.25
-11%
20.27-36%0.241940%
OutsidersWGNA10.27
20.27-18%0.241937%
BasketsFX20.25
+4%
20.24-40%0.161353%
NashvilleCMT60.24
0%
50.24-79%0.201630%38%
The RoyalsE!80.20
-13%
30.24-27%0.252055%27%
Teen WolfMTV90.24
+9%
70.22-46%0.221860%46%
BeyondFREE60.13
-7%
10.190.171335%
The Young PopeHBO60.15
-25%
10.180.171436%
The AffairSHOW100.22
+22%
30.18-20%0.191535%38%
IncorporatedSYFY100.20
-15%
10.150.151340%56%
Girlfriends' Guide to DivorceBRAV30.15
+15%
30.14-47%0.141245%
Man Seeking WomanFXX40.10
-23%
30.12-8%0.11972%
Sweet/ViciousMTV70.11
-8%
10.090.10859%
SalemWGNA90.08
+60%
30.08-44%0.07638%

The Cablemetrics table can be sorted by clicking any of the categories at the top (and a second click will sort in the other direction.) After having sorted by a category, you can hold SHIFT and click another category to sort by the second category within the first.

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