SpotVault - About a Boy (NBC) - 2014-15 Ratings

About a Boy

Tuesdays, 9:30/8:30c, NBC

2014-15 Original Ratings

Info					Ratings				Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	Lead	True	Sitch
1	Tu	10/14/2014	9:30	0:30	5.83	1.7	5	2.3	1.48	+15%
2	Tu	10/21/2014	9:30	0:30	4.63	1.4	4	1.8	1.39	+1%
3	Tu	10/28/2014	9:30	0:30	4.11	1.2	3	1.5	1.28	-7%
4	Tu	11/4/2014	9:30	0:30	3.52	0.9	3	1.3	0.90	+0%
5	Tu	11/18/2014	9:30	0:30	4.21	1.3	4	1.5	1.23	+6%
6	Tu	11/25/2014	9:30	0:30	3.05	1.0	3	1.1	1.23	-19%
7	Tu	12/2/2014	9:30	0:30	4.21	1.1	3	1.3	1.10	+0%
8	Tu	12/9/2014	9:30	0:30	3.68	0.9	3	1.2	1.04	-14%
9	Tu	1/6/2015	9:30	0:30	2.69	0.8	2	0.8	1.03	-22%
10	Tu	1/13/2015	9:30	0:30	2.79	0.9	2	0.7	1.07	-16%
11	Tu	1/27/2015	9:30	0:30	2.80	0.8	2	0.8	1.03	-23%
12	Tu	2/3/2015	9:30	0:30	2.86	0.9	3	0.8	1.14	-21%
13	Tu	2/10/2015	9:30	0:30	2.70	0.9	2	0.8	1.18	-24%
14	Tu	2/17/2015	9:30	0:30	2.41	0.7	2	0.8	0.92	-24%
AVERAGES TO DATE:					Viewers	A18-49	Skew	y2y	True	Sitch
					3.54	1.04	37%	-45%	1.14	+0%
					A18-49+
					59

Timeslot Stats:

Info			Overall			Viewing/Competition					Lead-in			Seasonal
#	Date	A18-49	True	Sitch		PUT	Comp	Defl	C+D	Sitch	LI	eLI	Sitch	Mult	Sitch
1	10/14/2014	1.7	1.48	+0.22	+15%	32.0	6.3	-0.3	6.0	+0.00	2.3	2.6	+0.18	0.975	+0.04
2	10/21/2014	1.4	1.39	+0.01	+1%	32.0	8.0	-1.1	6.8	-0.08	1.8	2.0	+0.06	0.975	+0.04
3	10/28/2014	1.2	1.28	-0.08	-7%	31.3	8.0	-0.7	7.3	-0.13	1.5	1.8	+0.01	0.978	+0.03
4	11/4/2014	0.9	0.90	+0.00	+0%	32.7	4.7	0.7	5.4	+0.06	1.3	1.4	-0.07	0.984	+0.01
5	11/18/2014	1.3	1.23	+0.07	+6%	33.4	6.3	-0.7	5.6	+0.04	1.5	1.7	+0.00	0.982	+0.02
6	11/25/2014	1.0	1.23	-0.23	-19%	30.4	7.5	0.1	7.6	-0.16	1.1	1.3	-0.09	0.982	+0.02
7	12/2/2014	1.1	1.10	+0.00	+0%	32.7	5.2	0.3	5.6	+0.04	1.3	1.4	-0.05	0.989	+0.01
8	12/9/2014	0.9	1.04	-0.14	-14%	30.7	5.7	1.1	6.8	-0.08	1.2	1.4	-0.07	0.992	+0.01
9	1/6/2015	0.8	1.03	-0.23	-22%	32.4	5.8	0.3	6.1	-0.01	0.8	0.6	-0.22	0.996	+0.00
10	1/13/2015	0.9	1.07	-0.17	-16%	32.2	5.3	0.6	6.0	+0.00	0.7	0.8	-0.17	0.998	+0.00
11	1/27/2015	0.8	1.03	-0.23	-23%	30.9	4.5	1.8	6.3	-0.03	0.8	0.7	-0.20	1.002	-0.00
12	2/3/2015	0.9	1.14	-0.24	-21%	31.4	5.5	0.9	6.4	-0.04	0.8	0.7	-0.20	1.004	-0.00
13	2/10/2015	0.9	1.18	-0.28	-24%	30.2	5.6	1.4	7.0	-0.10	0.8	0.8	-0.18	1.007	-0.01
14	2/17/2015	0.7	0.92	-0.22	-24%	32.7	5.6	0.3	5.9	+0.01	0.8	0.6	-0.22	1.007	-0.01
AVERAGES:		1.04	1.14	-0.11	-9%
STDDEV:		0.28	0.17
STDDEV%:		27%	15%

2014-15 Encore Ratings

Info					Ratings				Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	Lead	True	Sitch
1	Fr	10/17/2014	8:30	0:30	2.37	0.6	2	0.6	1.05	-43%

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

Ratings History

2013-14

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