Wednesday, December 12, 2012

SpotVault - Take It All (NBC) - 2012-13





Take It All
December 10-17 on NBC







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Mo12/10/20129:001:007.122.2538.714.74.01.91+15%
2Tu12/11/20129:001:007.182.2635.88.23.81.79+23%
3We12/12/20129:001:003.401.1334.710.91.01.39-21%
4Th12/13/20129:001:003.931.2334.311.71.11.53-22%
5Fr12/14/20129:001:004.791.1330.65.50.91.44-24%
6Mo12/17/201210:001:004.531.5432.812.22.21.71-12%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
5.161.5538%1.63-5%

2012-13 Encore Ratings

Coming soon...

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

More SpotVault in the Index.

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