Wednesday, April 18, 2012

Spotted Ratings, Monday 4/16/12


WHAT MATTERS:
  • It was a pretty bad evening on broadcast as The Voice dropped for the sixth consecutive week. The show has now lost over 40% of its demo audience across that seven week period.
  • The other really noticeable struggler was CBS anchor How I Met Your Mother, which at least preliminarily is nearly a half point behind any previous result this season. After finishing just a tick behind Two and a Half Men for the Monday comedy lead last week, it'll be more than a half point shy of Men this week. This was the first time since early January that a Men original was the outright top program of Monday night. Time to re-up, Ashton.

FULL TABLE:

Info Show Timeslot TRUE
Viewers A18-49 SkewLast LeLa Avg Rank Tavg Lead
Dancing with the Stars Mon16.652.922%-3%n/a-8%4/5+7%n/a2.93
Castle11.232.124%+0%+0%-9%13/21-11%-28%1.87
How I Met Your Mother7.243.155%-11%n/a-26%21/21-25%n/a3.25
2 Broke Girls8.523.451%-3%-11%-23%21/21-22%+10%3.47
Two and a Half Men11.223.843%+6%-3%-27%18/21-27%+12%3.67
Mike and Molly9.543.142%-3%+6%-19%18/20-22%-18%2.78
Hawaii Five-0 (R)6.121.633%+0%+63%+2%4/12-45%-48%1.29
The Voice Mon10.033.747%-8%n/a-30%11/11+23%n/a3.79
Smash5.951.941%-5%-8%-23%11/11+18%-49%1.52
Bones7.152.239%+0%n/a-16%8/9-11%n/a2.22
House5.612.046%+5%+0%-24%16/17-18%-9%1.85
Gossip Girl1.060.672%+20%n/a+0%6/20+0%n/a0.58
Hart of Dixie1.370.656%+20%+20%-9%8/18-11%+0%0.57

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. (Note: these are PRELIMINARY TRUE calculations. Finals come next week.)

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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