Spotted Ratings, Friday 4/8/11

WHAT MATTERS:

• After an 18% week two drop, already-DOA Chaos may now be hurting the rest of the CBS night; both CSI: NY and Blue Bloods were down double digits week-to-week and significantly below average. (Both CSI:NY and Blue Bloods rose in finals to numbers that have me less concerned that Chaos is killing the evening.)

• The only other notable was a pretty nice showing for the 2001 pilot of Smallville (0.7). Both that and Supernatural (0.6) hit repeat season highs. EDIT: But the CDub was supposedly preempted in Chicago, so those numbers may come down in finals. These repeats plummeted in finals to not-notable levels.

FULL TABLE:

	A18-49	Share	Last	Lead	LeLa	Comp	CoLa	bcShr	Avg	Rank
Shark Tank	1.2	4	-8%	n/a	n/a	3.9	-5%	24	-18%	3/4
Primetime: What Would You Do?	1.4	4	8%	17%	0%	4.0	-31%	26	-6%	11/20
20/20	1.5	4	0%	7%	8%	5.1	7%	23	-3%	13/30
Chaos	0.9	3	-18%	n/a	n/a	4.2	-2%	18	-18%	2/2
CSI: NY	1.7	5	-6%	89%	-18%	3.7	-5%	31	-4%	11/19
Blue Bloods	1.6	5	-6%	-6%	-6%	4.9	0%	25	-11%	15/19
Who Do You Think You Are?	1.3	4	0%	n/a	n/a	3.8	-7%	25	8%	2/10
Dateline Fri	1.3	4	0%	0%	0%	4.8	-5%	21	-10%	18/27
Kitchen Nightmares (R)	1.2	4	0%	n/a	n/a	3.9	-7%	24	0%	1/2
Fringe (R)	0.6	2	0%	-50%	0%	4.8	-6%	11	0%	1/2
Smallville (R)	0.5	2	0%	n/a	n/a	4.6	-6%	10	-4%	5/11
Supernatural (R)	0.4	1	-20%	-20%	0%	5.0	-4%	7	-17%	9/11

VIEWING LEVELS:

Slot	Min HUT	Calc HUT	Max HUT
8-9pm	23.3	28.8	32.9
9-10pm	30.0	31.9	36.7
10-11pm	30.0	34.0	35.7
8-10pm	26.7	30.3	35.7

KEY (much more detail at What? and Why? page)

A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.

Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.

(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.

Stats in blue are less accurate due to lack of access to half-hour breakdowns.

Source: TravisYanan

More Friday Spotted Ratings.